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The reliable and versatile use of Bactador was impressively confirmed in a large-scale product test with 500 female testers recruited via the Konsumgöttinnen.de community.
The world's first TV campaign for the popular and proven Bactador brand will be launched on January 26, 2024.
The million-strong campaign with a gross reach of over 18 million will be broadcast over 5 weeks on high-reach and high-selling channels. The focus will be on the established TV channels ZDF and VOX.